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Tortola Pier Park boots ‘soup shop’ tenant

January 23rd, 2019 | Tags: Tortola Pier Park Soup Shop Jeff Purcell
Tortola Pier Park boots ‘soup shop’ tenant. Photo: Team of Reporters
The popular “Soup Shop” is owned and operated by young entrepreneur Mr Jeff Percell, whose parents have strong indigenous roots in the Virgin Islands. Photo: Team of Reporters
The popular “Soup Shop” is owned and operated by young entrepreneur Mr Jeff Percell, whose parents have strong indigenous roots in the Virgin Islands. Photo: Team of Reporters
ROAD TOWN, Tortola, VI - The owners of the 'Soup Shop' at the Tortola Pier Park (TPP), is being forced to seek legal recourse, after the facility’s management allegedly, prematurely cut electricity and water supply to the business, in an attempt to force him out of the premises.

The popular “Soup Shop” is owned and operated by young entrepreneur Mr Jeff Purcell, whose parents have strong indigenous roots in the Virgin Islands (VI).

Recounting his story, he said that upon his return to the Territory approximately 10 years ago, he longed to start his own business and was successful in doing so.

“It’s not easy being a small man doing business,” he said.

Prime Location

He was successful in starting a soup business with his prime location being at the Skelton Bay Lots, in Fish Bay, Tortola.

With the opening of the Tortola Pier Park however, he said that its management, “begged” him to take up tenancy there and he accepted the offer in June of 2015.

But according to Mr Percell, it was not an easy road there for him.

“Since I came to Tortola Pier Park it’s been difficulties…I have opened up there for a few years and just recently they came to me saying that they are not going to be renewing my lease anymore,” he said.

Despite this fact, he said he went on to pay his rent for the month of January 2019 and it was accepted. He alleges however, that when he attempted to pay his electricity and water bills, he was told by the Clerk that the Manager had instructed her not accept his payment.

Utilities Cut

“After that TPPP came back and shut off my electricity and water at the same time… and they are actually telling me they want me out in eight days,” stated an obviously hurt and frustrated Mr Purcell.

He received a letter of no intent to renew his lease dated January 9, 2019, and his water and electricity were cut on Saturday, January 19, 2019.

The letter served on Mr Percell, ordered him out of the premises by January 18, 2019.

“It seems as if somebody wants the place more than me and that’s just how I feel…On top of that I have four employees what do I do with them..They are right now just sitting at home.”

He said, “they (TPP) acted without a bit of care…I have perishables in there, I have vendors to pay…This is a very tough situation going on.”


Mr Percell said he is not prepared to let the matter rest and will be pushing hard for recourse.

He alleged that among the other issues he has had with the facility, includes their failure to deliver in terms of the number of cruise ship passengers to the facility.

According to Mr Percell, he was made to pay his full rent right after the hurricanes had hit in 2017. “There were tenants who were given a cut in their rent during that period but I was made to pay my full $1,600 in full right through,” he alleged.

Responding to the situation the management of the TPP declined to comment on Mr Percell’s claims. They however stated, “…tenants who have historically performed in accordance with the terms and conditions, inclusive of meeting their financial commitment to TPP, the renewal/extension is granted seamlessly.”

According to TPP, “tenants who have historically not met the terms, conditions and obligations as tenants, Tortola Pier Park Ltd. as good stewards of the facility, may then takes a position of non-renewal/extension.”

27 Responses to “Tortola Pier Park boots ‘soup shop’ tenant”

  • no justice no piece (23/01/2019, 09:57) Like (23) Dislike (5) Reply
    everybody know he was kicked ou to ball head can get in the area its old news infact
  • wize up (23/01/2019, 10:08) Like (20) Dislike (4) Reply
    was informed the minister wants that space to expand the business(I hear so; I don’t know)
  • Tenant (23/01/2019, 10:23) Like (19) Dislike (1) Reply
    The management of ttp put the tenants through hell they raised the rent in January the ships they bring in are not spending any money
    • BUSY BEE (23/01/2019, 11:24) Like (18) Dislike (1) Reply
      Too true! Cruise ships have been an expensive investment with no return.
  • ting to talk (23/01/2019, 10:30) Like (20) Dislike (3) Reply
    Ok long and short, he did not pay his rent on time? Did you deliver the ships on time to generate revenue to pay the rent? Businesses are only now catching themselves from the 2017 storm. watch the slow transition of owners go from local black to those who own all the jewelry storms on Main Street St. Thomas. Let's see if the change in government change the management team and director for the betterment of the BVI community.

    Have to read between the lines on this one
  • Jaigon (23/01/2019, 11:18) Like (12) Dislike (0) Reply
    Young Mr. Purcell, I feel your pain and frustration but this is only the smoke, the fire
  • Truth (23/01/2019, 11:48) Like (24) Dislike (3) Reply
    Tell the truth for a change, the people them spend the last 3 years chasing you for thier rent money, you only borrow the thousands of dollars owed to run go pay them after they sent u the 1st termination letter in October.
  • investor (23/01/2019, 11:50) Like (20) Dislike (2) Reply
    Ayo do what Ayo got to do to make sure I get paid the money I invest. If you ain’t paying get out, this ain’t craft alive
  • school children (23/01/2019, 11:52) Like (13) Dislike (8) Reply
    School children say even his security deposit bounced. Things to talk
  • shopper (23/01/2019, 11:53) Like (12) Dislike (2) Reply
    Pier Park can I have his space please? I’ll pay my rent I promise
  • nosey (23/01/2019, 12:08) Like (0) Dislike (3) Reply
  • Tenant (23/01/2019, 12:14) Like (15) Dislike (2) Reply
    I’m not going to lie to u some of the things the pier park does is unjust but I wouldn’t lie on them. Rent consessions where given to all tenants after the hurricane in 2017. We paid no rent for September and October and only half rent for November and December. Those who couldn’t our choose not to open for that four month period wasn’t billed at all. So Jeff u should at least be honest with that. But I agree with you they should have given you more time to get out.
  • next (23/01/2019, 13:16) Like (5) Dislike (0) Reply
    Next one to go is the so call marketing guru. Heard he owe a lot of money.
  • Politics (23/01/2019, 13:49) Like (7) Dislike (4) Reply
    The word on the street is a government minister own the spot next door and he need the soup shop space available before election.
    • Tennant 2 (24/01/2019, 12:37) Like (0) Dislike (0) Reply
      Which spot next door?? Aromas or effy jewelry shop? Please justify your argument cause I could clearly see you never been to the pier park.... that downstairs of aromas ain't going finish no time soon and even if a restaurant goes there Jeff ain't in that class
  • puppet master (23/01/2019, 14:00) Like (2) Dislike (0) Reply
    Who are the decision makers at TPP. Look like orders coming from the top. Just hope "the Boss" don't drop them like Trump drop he lawyer/fixer Michael Cohen...
  • Previous Tenant (23/01/2019, 14:05) Like (8) Dislike (3) Reply
    The whole Pier Park Administration need change, they always behaving like they are above the law, which law supports/permits a Landlord to evict a commercial tenant in 8 day.
  • Be Honest... (23/01/2019, 14:07) Like (6) Dislike (1) Reply
    What sensible person will do business with the expectation of ships in port to generate revenue? In any least agreement as long as you are not honoring your obligation as a tenant to your landlord your landlord have a right not to renew your least. Also if for three years you have been a bad paying tenant, catching up on your rent after your least expires does not make you a good tenant. Just as tenant have obligations to pay vendors, employees, and take care of their family so does any business entity. After all the $80 million have to be!!!
  • Things to talk (23/01/2019, 14:08) Like (0) Dislike (1) Reply
    Boy dog better than you right now.
  • Tenant #2 (23/01/2019, 14:09) Like (10) Dislike (0) Reply
    Jeff you there talking bout staff? Wow! the same staff you don't pay. Smh!!
  • Business Partners (23/01/2019, 14:16) Like (6) Dislike (1) Reply
    I understand that from your tenancy at Tortola pier park you always behind in your rent. And; when you do finally pay lawdddd the cheques bounce. I even got word from another establishment that has the same problem with you. Why you not showing the media the letters you got reflecting the high outstanding balances and all the other letters from last year asking to pay? Speak the truth man!!
  • Seven Deadly Sins: Sin of Wrath: Dragon sin (23/01/2019, 14:17) Like (0) Dislike (0) Reply
    Cause no you all showing these people how serious you are. NO BLOOD NO GLORY or you can offer up your “tail” pretty sure you that will work.
  • just want to know (23/01/2019, 15:24) Like (2) Dislike (1) Reply
    Please forgive my ignorance but just want to know. I know it's WE, the Government who put almost a Hundred Thousand Millions , US currency, some in the Park and some in pockets, but who actually operates the Park and where does the rent from the Park go? Which Dept' if own by Government? If in fact it is run by Government, why keep raising the rent every year? What is the logic in raising the rent every year with high cost of living, Poor minimum wage, etc. What upgrades are done to the Park that is visible? What benefit is it to the Tennants? It is infact OUR money, why keep trying to keep US down? Why talk about the greedy LandLords killing the private housing tenants and you are doing the same? The same thing is happening at the Virgin Gorda Yacht Harbour. Why keeping running the tenants with these exorbitant rental fees? Who is looking out for the ordinary Men and Women trying to make an honest living? And then listen to All the Politicians and aspiring Politicians right now talking about pouring millions into Business Bureau and encouraging Entrepreneurship for the Youth?. In any case, if this project was created as an added benefit for both Country and people, both Tennants and Landlord should work hand in hand to achieve the purpose in which was expected.
  • Outside Shop Owner (23/01/2019, 16:10) Like (6) Dislike (2) Reply
    I wish I had privilege to have a spot in the pier park to do business. I don't think tenant's in the pier park understand how fortunate they really are to have garintied customers at your door step. As an outside shop owner wheater there's a ship, no ship,rain, flood, hurricane or no one just didn't visit your store for the month you still have to pay your rent when it's due.

    P.S Please let the public know if this spot becomes available.
    • wize up (23/01/2019, 22:56) Like (1) Dislike (2) Reply
      @ outside shop owner: the one minster wants the space for his personal business development:
  • Tame (24/01/2019, 12:45) Like (1) Dislike (2) Reply
    @wize up what personal business development think business is that bright in the pier park? Without a cruise ship 80% of these stores are closed so come again an if i was looking to develop any business pier park wouldn't be the place as the space is very limited. you ever realise if rain fall all the soup shop customers have to run? Only the white folks could sit in that sun all day

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