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This Week We Feature Young Professional Joniqué S. Smith

With an interest in fashion and dancing, Young Entrepreneur Joniqué S Smith founded ‘Yu’Nique DayDreams’ as a business meant to channel her passions and provide an income stream. Photo: Provided
Accessory selection sold by Yu’Nique DayDreams. Photo: Provided
Accessory selection sold by Yu’Nique DayDreams. Photo: Provided
Hamper sold by the Yu’Nique DayDreams online store. Photo: Provided
Hamper sold by the Yu’Nique DayDreams online store. Photo: Provided
By Ron O. D’Avilar

With an interest in fashion and dancing, Young Entrepreneur Joniqué S Smith founded ‘Yu’Nique DayDreams’ as a business meant to channel her passions and provide an income stream.

Early Beginning

Currently residing in Tortola, in the Virgin Islands, our Young Professional attended Willard Wheatley Primary School and the BVI Seventh Day Adventist School. 

Joniqué said that while she is currently unemployed, the business Yu’Nique DayDreams is filling the void in terms of income for the time being.

“Well this little business is an online accessories business which adds a ‘luxurious twist’ to all outfits,” Smith told Virgin Islands News Online (VINO).

Young Entrepreneurship 

She said. “We’ve joined this entrepreneurship journey about 9 to 10 months and thus far it has been nothing but amazing. We here at Yu’Nique DayDreams provide fashionable items such as designer bangles, hair accessories, eyewear, accessories (Earrings/Necklaces) and gift boxes/baskets! Let’s not forget we cater for everyone,” she said.

Joniqué said the business was also founded to inspire other entrepreneurs and reminded them that in business aspiring entrepreneurs can expect come challenges.

One of those challenges, she revealed, is that while customers show support, they need to understand that small businesses are still growing.

Turning attention to life lessons, our Young Professional said she learnt some tough lessons regarding support from people around her. “Even the ones you thought would be happy for you within your accomplishments are the ones who are waiting to see you fail. I overcame this lesson by praying and starting to surround myself with positive energy.”

Parting advice 

Joniqué encourages young people to pursue and achieve their dreams by “reaching for your goal” with only the sky being the limit

“People will always find a way to bring you down but that should only give you a boost to go harder and get everything they say you can’t. There will be days you feel as if you’re not going anywhere, but once you surround yourself with positive energy you will be good,” Joniqué said.

The business can be found on Facebook @ Yu’Nique DayDreams.

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