Bolt receives Emmy Nomination
The film released prior to the 2016 Olympic Games in Rio, traces the eight-time Olympic gold medallist’s humble beginnings as a schoolboy in rural Jamaica, following his introduction to the sport of track and field and his struggles to manage the weight of expectations as he emerges as a sporting icon.
It was nominated in the category of Outstanding Special Class Animated Programme.
“I am just happy and humbled that the story of a boy from the hills of Sherwood Content can resonate in such a way that it would receive an Emmy nomination,” the now-retired Bolt said.
The seven-minute film was directed by Limbert Fabian and Jacob Wyatt and produced by Gatorade and Moonbot Studios. It was described by critics as ‘colourful and charming’ with ‘gorgeous animation’ and combines flat colours with 3D environments.
Viewed more than six million times, the film won the Clio Award for Branded Entertainment.
2 Responses to “Bolt receives Emmy Nomination”