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Bobby's Supermarket RT Christmas decor ‘corporate social responsibility in action’- Hon Lorna G. Smith

Bobby's Supermarket has adorned areas from Treasure Isle to De Castro Street, across to Wickham's Cay Drive, down to the parking lot opposite Pusser’s, and along Admin Drive. Photo: Facebook
Hon. Lorna G. Smith, OBE, Junior Minister for Financial Services, Economic Development, and Digital Transformation, has praised Elton J. Leonard, owner of Bobby's Supermarket, for transforming De Castro Street into a magical Christmas wonderland with vibrant holiday decorations. Photo: VINO/file
Hon. Lorna G. Smith, OBE, Junior Minister for Financial Services, Economic Development, and Digital Transformation, has praised Elton J. Leonard, owner of Bobby's Supermarket, for transforming De Castro Street into a magical Christmas wonderland with vibrant holiday decorations. Photo: VINO/file
The Junior Minister also expressed her gratitude to Bobby's Supermarket, saying,
The Junior Minister also expressed her gratitude to Bobby's Supermarket, saying, "This is a shining example of corporate social responsibility in action, spreading cheer. Thank you, Elton!" Photo:Facebook
Bobby's supermarket adorned with christmas decor. Photo:VINO
Bobby's supermarket adorned with christmas decor. Photo:VINO
De Castro Street adorned with christmas decor. Photo: VINO
De Castro Street adorned with christmas decor. Photo: VINO
De Castro Street adorned with christmas decorations. Photo: VINO
De Castro Street adorned with christmas decorations. Photo: VINO
Bobby supermarket adorned with christmas decorations. Photo:VINO
Bobby supermarket adorned with christmas decorations. Photo:VINO
ROAD TOWN, Tortola, VI - Hon. Lorna G. Smith (AL), OBE, Junior Minister for Financial Services, Economic Development, and Digital Transformation, has praised Elton S. Leonard, owner of Bobby's Supermarket, for transforming De Castro Street and other parts of Road Town into a magical Christmas wonderland with vibrant holiday decorations.

Bobby's Supermarket has adorned areas from Treasure Isle to De Castro Street, across to Wickham's Cay Drive, down to the parking lot opposite Pusser’s, and along Admin Drive.

A reminder of how business can give back

In a Facebook post, Hon. Smith stated, "This is a total transformation of Road Town. It’s more than just decoration; it’s a reminder of how businesses can give back and show care for the community."

Minister expresses gratitude

The Junior Minister also expressed her gratitude to Bobby's Supermarket, saying, "This is a shining example of corporate social responsibility in action, spreading cheer. Thank you, Elton!"

Bobby's Supermarket is a well-known locally owned supermarket chain in the Virgin Islands, particularly on Tortola. It is famous for provisioning yachts and tourists with a wide selection of fresh produce, meats, international goods, local specialties, and household items. The supermarket offers free pickup and delivery for boaters, operates with convenient hours, and serves as a one-stop shop with competitive prices.

Mr Leonard did not respond to our request for his comment on the initiative; however, many have taken to social media to express their appreciation.

29 Responses to “Bobby's Supermarket RT Christmas decor ‘corporate social responsibility in action’- Hon Lorna G. Smith”

  • bvibuzz (12/12/2025, 09:49) Like (3) Dislike (11) Reply
    is she running in the forth?
  • kudos (12/12/2025, 09:49) Like (57) Dislike (1) Reply
    Well done, Elton!
  • BuzzBvi (12/12/2025, 09:49) Like (51) Dislike (1) Reply
    Bobby's always the best show!
    • Doppelganger.... (12/12/2025, 10:19) Like (1) Dislike (3) Reply
      Is beating you to the punch on these stories and confusing the public about your insightful commentary.
      • BuzzBvi (12/12/2025, 14:46) Like (2) Dislike (0) Reply
        Ha ha. You are right. Think that is the game but bvifuzz only fool the fools (all HOA13 of them) so no harm done.
  • WOW (12/12/2025, 10:34) Like (28) Dislike (1) Reply
    My kids love it and so do my whole family. Thank you Bob’s .
  • Yesssssss (12/12/2025, 10:57) Like (35) Dislike (1) Reply
    Thank you Bobby and decorating staff for the wonderful Christmas display. Drive thru at night and it is so beautiful. For me, it looked lifts my sprit and puts me in the Christmas mood. I took my elderly grandmother to see it in person and she enjoyed and love it.
  • U-P (12/12/2025, 10:59) Like (29) Dislike (2) Reply
    Elton 4 da win.
  • 2024 (12/12/2025, 11:11) Like (46) Dislike (2) Reply
    more folks needs to consider shopping at the locally owned supermarket
  • jack (12/12/2025, 11:37) Like (26) Dislike (1) Reply
    It’s so beautiful I saw it last night
  • WHAT!!! (12/12/2025, 12:03) Like (25) Dislike (1) Reply
    Thank you Elton ????
  • live (12/12/2025, 12:12) Like (22) Dislike (1) Reply
    He does try!
  • Haggard (12/12/2025, 12:43) Like (16) Dislike (0) Reply
    Best Elton run for the 4th cause Loose and Action man can’t seem to get shite done. Congrats Elton
  • E. Leonard (12/12/2025, 12:46) Like (13) Dislike (1) Reply
    Indeed, a positive example of CSR, giving back to the community. A positive personal example for others to follow, benchmark. Business is not only about the bottom line, but also about meeting customers need, quality customer service, meaningfully giving back, etc. Bravo Zulu to Elton!!
    • Cuz (12/12/2025, 16:00) Like (9) Dislike (1) Reply
      Every voter has 5 choices at polls, ie, 1 District representative, 4 at -large. However, the representative should take the lead on district issues. However, the Hon Luce Hodge Smith is lagging on 4th District issues. She is getting out hustled, outmuscled on issues. Politics is not for the weak of heart; it is not pleasing or getting every one to like you, etc. The word on the street is that Hon Hodge-Smith is lagging, and needs to lead, toughen up and fight, etc. Get at it cuz and make things happen. Make it rain. Ride or die situation.Lead from the front. Constituents are not feeling the change. Competitors are angling for the jugular. Be warned.
      • @cuz (14/12/2025, 09:23) Like (2) Dislike (0) Reply
        @ Cuz, some tough love for the Hon Luce Hodge-Smith. She cannot say she was not earned. She avoids this criticism, feedback at her own risk peril True, politics is not for the meek, weak of heart, choir boys or girls, wanting to be liked by everyone, etc Wanting or hoping to be liked by everyone is a hopeless exercise, unrealistic, etc. Politics is about action. If a politician wants quiet time, not wanting to disturb, etc, leave politics alone; it is for the gregarious.
    • La Familia (12/12/2025, 16:45) Like (11) Dislike (1) Reply
      Lil bro, bigging up Big Bro. Family supporting fam.
      • @ La Familia (14/12/2025, 09:32) Like (3) Dislike (0) Reply
        @ La Familia, lil bro bigging up, big bro. Lol . No,? It is about community-mindedness, unconditional, unselfish, etc, giving back.Corporate Social Responsibility (CSR) should be an integral part of part of every business playbook. Elton aka Uppy is setting the example, leading the pack from the front. His cuz Luce needs to take note.
  • tola (12/12/2025, 12:57) Like (12) Dislike (0) Reply
    Elton always doing good job
  • Ill patronize more at Bobbys (12/12/2025, 13:22) Like (13) Dislike (0) Reply
    Thank Bobbys
  • Excellent (12/12/2025, 13:51) Like (30) Dislike (0) Reply
    Thank you Elton. Unfortunately we cannot say the same thing to the Banks who makes millions of dollars annually off our backs and cannot even put up a little twinkie bulb outside for us to enjoy. Every year Elton does it and these banks would not even approach him and say lets partner with you this year to treat the people of the BVI.
    • @excellent (13/12/2025, 13:06) Like (4) Dislike (0) Reply
      @Excellent, the large majority of banks are foreign owned. Buying and spending local creates a multiplier effect in the economy. Consumers need to support businesses which give back to the community. The Bank of tge Virgin Islands need to provides a higher level of service. Customers should reward NBVI with their need for services, ie, car notes, mortgages, personal loans,etc. If the VI can give away $7.2M to a phantom airline, it can provide local banking services to VI residents .
  • Cheers (12/12/2025, 14:52) Like (21) Dislike (0) Reply
    Bobby's is the best. Give this man an award yeh
  • Thanks Elton (12/12/2025, 16:19) Like (10) Dislike (0) Reply
    Awesome as usual. I love it.
  • LOL (12/12/2025, 23:11) Like (8) Dislike (1) Reply
    Well done Elton and company.
  • Atlarge (12/12/2025, 23:46) Like (0) Dislike (5) Reply
    I wonder if Lorna assisted with the funds?
  • —————————— (13/12/2025, 07:07) Like (11) Dislike (0) Reply
    It is also important to underscore that the continued strength of Elton is he loves country


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